Why the Malaysian Language Speaking Market Is So Important

The official language of Malaysia is Malay, also called Bahasa Malaysia. The Malaysian language has most of its words borrowed from Sanskrit, Tamil, Hindi, Persian, Portuguese, Dutch, certain Chinese dialects, Arabic and more recently, English (in particular, many scientific and technological terms).

Modern Malaysian is also heavily influenced by Indonesian, largely through the popularity of Indonesian dramas, soap operas, songs, and different music. Callnovo’s Malaysian outsourced call center enables you to access one of the world’s most successful emerging economies, Malaysia. Outsource your Malaysian Sales, Customer Service and Tech Support with us and we will assist your growth in the Malaysian language market.

Malaysia’s central location between the Indian Ocean and South China Sea has historically established it as an important hub for travelers and traders from the East and the West. Malaysia’s GDP has grown at an impressive average rate of 6.5% over 60 years since it’s independence in 1957, the highest in South-East Asia. Malaysia has the highest GDP Per Capita ($26,315) of Newly Industrialized Countries (NIC), higher than any of the emerging BRIC (Brazil, Russia, India, China) nations. Malaysia’s remarkable economic growth and social stability are helping power its transition from NIC to Developed Country Status, ahead of it’s long-planned goal for 2020. Malaysia’s cities are considered a shopper’s paradise where large scale malls attract locals and tourists alike. Kuala Lumpur is one the top shopping cities in the Asia-Pacific region. Malaysia’s e-Commerce growth rate (45.6%) is the highest in South-East Asia, and third highest in the greater Asia-Pacific region (after Taiwan and India). Malaysia is officially an Islamic nation, home to the largest Muslim population in Asia (61%) and is a strategic partner in bridging the gap between Islamic and Western markets. Malaysia is the “Global Halal Hub” of South-East Asia and has market strategies in place to assist growth in this segment, from research to development, production, trade and logistics. Successful companies in Malaysia are well-positioned to do business with other Islamic markets.